In this presentation, we review how to live stream a GoToMeeting or WebEX meeting to YouTube or Facebook Live. This process allows you exceed the maximum meeting capacity, maximize your social media exposure and connect your webinar to larger social media networks via a livestream. Link to slideshare here: How to live stream a GoToMeeting or WebEX to youtube or facebook live from Paul Richards. Live streaming your webinars from GoToMeeting / WebEX to a larger audience on YouTube or Facebook could become part of your video production workflow in the future!
How to live stream a video conference
Hi everyone, in this video, I’m going to show you how to livestream your video conference from GoToMeeting or WebEx and that allows you to reach much larger audiences and exceed the competing capacities that can be really expensive in GoTo Meeting and WebEx, so all that and more coming up next. Let’s go ahead and take a look at my screenshot here, so here you can see that I’m actually bringing in the video from my video production software, I’m going to use vMix but Wirecast is another good option for this and then you want to pick call using computer and this is where we can check choose our microphone and what we want to do is we want to take the microphone audio from the video conference. So that for me is going to be my…microphone is going to be line 1 and I’m going to show all of this in a presentation right now.
Using YouTube Live with GoToMeeting or WebEX
So first of all, how do we livestream to GoToMeeting and to…with WebEx, Facebook and YouTube live and why would we do that? Well first of all, we maximize our exposure on social media platforms like YouTube and Facebook which is a great way to not only get more people to watch your marketing and webinars, it also records them there for you and it’s really good for SEO, second we will exceed the maximum video participants in our video conferencing software with live streaming software so we don’t need to worry about the meeting capacities in GoToMeeting and WebEx because now we can have thousands of people watching and we don’t need to pay for the expensive webinar options using this simple trick. So that’s really great, also we can engage large audiences, the only caveat here is if you do have thousands of people or hundreds of people watching your livestream on Facebook and YouTube, you probably want to pay attention to the chat room and to do that, what I like to do is I like to have just a little iPad here – to just take a look at the chat room. So if you can have a little iPad in front of you looking at the Facebook or the YouTube chat room just so that if you’ve got your video conferencing participants from around the world that are having a conversation but keep an eye on the chat room too.
Using Facebook Live and External Virtual Webcams and Microphones
Okay super easy last thing, it’s super easy for your audience, for your large audience, they don’t need to download GoToMeeting or WebEx or download anything at all. They just go right to YouTube or Facebook, YouTube’s even a little better than Facebook because Facebook, you do need a Facebook login but it’s really a powerful cool system. So to do this if you…by doing this you’re going to boost your total views, your audience retention and you’re going to get repeat attendance because people are going to find out that they don’t need to download anything than attend your webinar, they can just watch as a participant and we found that really grows the audience retention. In fact you can see here I’m actually blocking this slide so what I’m going to do is, I’m just going to bring it up a little bit here like this… but our after doing over 100 webinars using GoToWebinar, we found that by live-streaming the webinar we get more views on YouTube than we do on our closed-circuit closed meeting with GoTo Meeting which is great for what it is but YouTube ends up getting us more views. So if I can by combining the two experiences for those people who want to have the Q&A built-in to GoToWebinar and then for those people who want to do it all on a live streaming platform, I think organically you’re going to get a much larger audience and especially talk to your marketing social media people, I’m sure they’ll say the same.
Facebook Live and YouTube Live with Video Calling
So next is, we’ve got all these results from over 100 webinars, let’s talk about how we’re going to do this. So it’s going to be very simple, this is our brand new 3X-A huddlecam HD camera and this camera…actually is not only a camera but it also has microphone, there’s 2 microphone inputs and it has 1USB output, so that 1USB output is video and audio so that 1USB cable we’re going to plug into our computer. I’m using a Windows computer today for this demonstration, so we also do need a secondary monitor because one monitor is going to have our video conference, the second monitor is going to have our video production software and I mentioned that either Wirecast or vMix are two great options. If you’re using Windows, vMix might be the best option, if you’re using a Mac; Wirecast is usually the best option. So all we need to do if we can go back one slide here is, we need to basically share the video and audio from our video production software to GoToMeeting, so GoToMeeting is getting the video and audio from you, no problem but we’re taking the video and audio from GoToMeeting from the far end and we’re using the video production software to livestream to Google to YouTube live to Facebook live and we can even do recordings and one of the cool things is, we can also do a bunch of video production if you want to get crazy but let’s keep it simple today.
Virtual Webcams with vMix and Wirecast
So what we’re doing is, there is a virtual output on either vMix or Wirecast, a virtual webcam in it so you take your video into the video production software, virtualize it and when you go to WebEx as you may have seen in our very first video here, this is the video output so whatever I’m recording right now, that’s what you’ll see in here and we can connect our audio and video. So we also are using what’s called a virtual audio cable, the virtual audio cable is something that needs to be installed and that allows you to pass audio and video to 2 GoToMeeting or WebEx to get the audio back and forth because we want to take the audio from our far end audience and bring it into our video production software so we get that piece and then we want to take our audio and send it back to the GoToMeeting or WebEx and then of course live stream to Facebook and YouTube. So we’ve got a whole tutorial on this that goes through it in more detail down, I’m going to link below we have a full tutorial guide that you can download and basically you’re live streaming a webinar and there are some other ways to do this that are even simpler, if you want to go the hardware route you can actually take a frame grabber and simply do the same thing.
So that’s how it works, you can maximize exposure, have a great social media impact, innovate and show that you’re, you know ahead of the times and have really great video production. Engage large audiences, you can do video marketing, you can really add some excitement, live streaming’s are exciting and that’s why a lot of people are doing it. It’s free by the way but you do need to buy a Wirecast or vMix so it’s not exactly free but the streaming to the world is free today and that’s a really big change. You can remove barriers of entry, so GoToMeeting, WebEx, all of these are entry at the download, a lot of people don’t want to download another program onto their computer. The production value, you can learn a lot by looking at some of our videos on how to increase production value, lower thirds, incorporating the chat room into the video and a whole bunch of other things, social media integrations and you can drive actions…sure you can drive actions on a closed circuit if you will webinar but by boosting this out to YouTube and Facebook, great advertising social media platforms. You can really drive a lot of action, take a look at our free video production courses if this was interesting to you and that is all. Thank you for watching and leave a comment, like this video, if you have any questions we will answer them, take care everybody.